Hathboor
International is one of the most dynamic units of the
diversified Al Hathboor Group of Companies managed by
a team of professional marketing and management personnel.
The company consists essentially of three divisions namely
the AVON Division, Cosmetics Division & the Car Care
Division. It has a team of more than 65 young, dedicated
and competent men and women in the workforce. The successful
growth of the company over the years can largely be attributed
to the fine work done by various personnel of the company’s
management and staff. The company has made significant
strides in product marketing and sales since its inception
20 years ago.
AVON
DIVISION: AVON-Al Hathboor came into being
in 1983. Initially AVON Incorporated, USA and Al Hathboor
started the operations together and later on in 1986 for
administrative reasons was shifted to AVON UK operating
from Northampton. The UAE operations of AVON, headed
by AVON-Al Hathboor, is reported to be one of the better
known markets handled by Overseas Business Development
at Avon-UK. Today, AVON reportedly sells more than any
other competitive brand in the world. The secret of its
success is not difficult to see. Factory-fresh products,
innovative packaging, product guarantees and its unique
person-to-person selling schemes are just some of these
factors.
COSMETICS
DIVISION: Besides AVON, the company has
acquired distribution rights for various other internationally-reputed
cosmetic brands. This division is primarily responsible
for the administration, sales, marketing and distribution
of these brands. The division has an established distribution
network. Some other important brands which are handled
by the division are: Home Institut (Paris), Omega Shaving
Brushes (Italy), Artmatic Cosmetics (USA), Lord &
Berry (Italy), Bisell (USA), Milton Lloyd (UK), Village
Cosmetics (Germany), M&C Schiffer (Germany), LCA (France).
Since Dubai is the trading hub of the Middle East region,
re-export to various markets is part of the activities
undertaken by this division. Various trading houses play
an important role in in this regard. Al Hathboor International
has three showrooms in the heart of cosmetics wholesale
market in Dubai to take care of wholesale requirments.
They play an important role in introducing various brands
to bulk purchasers from overseas, mainly the Indian Sub-continent
and East Africa.
CAR
CARE DIVISION: This division was added
to the company on acquiring the distribution rights of
Armor All way back in 1990 and has a dedicated team of
field sales staff. The phenomenal success story of Armor
All within a short period is attributed to the tremendous
efforts taken by the division in the formative periods.
Even today the activities to establish Armor All and various
other products are on. The other reputed products in the
Car Care division consists of GTI Sodifac (car seat covers
& mats), car f
resheners (various brands), Gold Eagle
(car additives etc chemicals), Pingo (anti-rust chemical,
cockpit sprays etc). The division within a short span
of time has managed to establish an expansive dealer network
exceeding 500 in the UAE alone. The visibility created
for ArmorAll through the various outlets like gas stations,
car accessory showrooms, hardware stores, supermarket
chains etc. stand out in this regard.
For
further information contact:
Al Hathboor International
P.O. Box 6785, Dubai
United Arab Emirates
