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Business Guide: Africa

ARAB AMERICAN COSMETICS SUPPLIES EST.
One-Stop Shop for Cosmetics and Salon Equipment in Dubai. A major supplier to African markets...

With the introduction of high performance cosmetic products and equipment in the market, there has been growing demand for top quality cosmectic products and personal care equipment. One of the premier organisations in the UAE involved in this high technology business is the Arab American Cosmetics Supplies Establishment which offers world-class products to customers in the Gulf, Middle East, Asia, CIS and Africa.

salon chairAccording to Jamal Al Qaz, chairman of Arab American Cosmetics Supplies Establishment, the need for a one-stop supplier of cosmetics and salon equipment in the Gulf was realised in the early 1990s. As a result, Arab American Cosmetics Supplies introduced a wide range of beauty products and salon equipment to cater to the increasing demands of the local and international markets. From then on, the entire range of products offered by Arab American Cosmetics Supplies has remained highly popular and competitive. The company aims to maintain its good reputation by staying in touch with the latest technology in order to bring its customers the products they need. Arab American Cosmetics Supplies represents internationally acclaimed brand names including OPI (Professional Nail Care), Itely (Professional Hair Care), Olivia Garden (Professional Brushes), Belvedere (Salon Furnishings) among others.

"What sets us apart from the competition is that our company has multiple agencies. This means that we carry a comprehensive inventory of products from virtually all the leading manufacturers in the world. This marketing strategy, of garnering as many distributorships as possible, has had the spin-off benefit that we have now developed into a one-stop-shop for cosmetics and salon equipment of all sorts and specifications," says Jamal Al Qaz. "We are aware that in order to remain the market leader, it is of paramount importance to combine high standards with the flexibility to meet user requirements. Thus, whatever the client's needs, we promise to find the most economical and efficient solution," he said. The company's ability to meet all customer requirements expeditiously and at very competitive prices, has been its major strength and has helped it gain a loyal and growing customer base in the local, regional and internatoinal market.

Stressing the importance of Africa, Jamal Al Qaz says that the continent is a potentially large market of the future. "Kenya is a good distribution point and therefore we are aiming to further strengthen our customer base in the East African countries of Tanzania, Uganda and Kenya," he added. "By focussing our marketing efforts in the African continent, we are hopeful of penetrating the emerging markets in Africa," he said.

For further information contact:
Arab American Cosmetics Supplies Est.
P.O. Box 702, Dubai - United Arab Emirates


 
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